Welcome to Avis

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How to Join Avis Preferred

You can join quickly and easily online – you’ll just need your driving licence and payment card to hand. Once sign-up is completed, you’ll instantly receive your unique customer number via email. We’ll also send your Avis Preferred membership card to you through the post.

When signing up and are selecting your ‘Account Type’ please enter the promotional code ‘THANKYOU’.

Then, when you’re ready to make a booking with us, simply enter your Avis Preferred number in the booking panel or quote your customer number over the phone. And you can start to enjoy the perks of our priority service on your next rental.


To celebrate the new NEC partnership all our Avis Preferred customers can now receive 20% off many Food and Beverage outlets across the NEC.

What has been discounted?

The NEC Birmingham

• Starbucks x2 (x1 Piazza and x1 Atrium)
• In hall catering

The ICC Birmingham

• Starbucks

Barclaycard Arena

• All Food & Beverage outlets

Genting Arena

• All Food & Beverage outlets

How do I get the discount?

It’s simple!

Bring along proof of your Avis Preferred customer number and present this at the till in either card form or on the free Avis App. Our Three Tiers of Loyalty With Avis Preferred, the more you rent with us – the more benefits you unlock.

We have three levels of membership based on your rental history over the last year, all boasting bigger and better perks as you go. When you join, you’ll start as an Avis Preferred member, and can potentially rise to our Avis Preferred Plus (hire 5+ vehicles and spend €1,000) and Avis President’s Club tiers (hire 10+ vehicles and spend €2,000) – with each tier rise valid for one year. Find out more in our How It Works section. A little bonus to get you started (helping you reach Avis Preferred Plus status even faster): the ‘loyalty value’ of your rental will go up by €100 if you hire a vehicle within 60 days of registration.

Please note: This value will be credited within five days of the rental car being returned to us, at which point it can be viewed in your online account. This bonus only applies to new members.

Terms and Conditions

•Avis Preferred members must make their reservation four hours in advance. Please ensure that your Avis Preferred profile is up to date (including an email address).

• Priority on the newest cars is subject to availability, for your chosen rental period, at your destination rental station

• Keys in car service is currently available at selected Avis Preferred locations across Europe, USA, Canada and Australia

• Free weekend rentals are valid in the countries specified on your e-voucher for a three-day rental for a small to mid-size car. This includes fees, mandatory cover and taxes. Fuel, extra services and airport surcharges are not included.

• Free weekend rentals must be booked via the link given on the voucher

• Single car upgrades are subject to availability for Avis Preferred Plus members. Double upgrades for Avis President's Club members are also subject to availability.

• Upgrades are not eligible with vans, Avis Select Series vehicles, Luxury or Prestige cars, chauffeur-driven services, Safari rental or rentals of over 14 days in duration.

• Avis President's Club members' single upgrades are guaranteed at airport and railway stations at countries where Loyalty lives (see above) and at city-centre locations upon availability.

• Avis President’s Club members can bank on getting guaranteed cars on demand with bookings made at least 48 hours in advance.

• Corporate customers: your travel policy or corporate agreement may exclude you from upgrading to the higher tiers of the programme – check with your account manager – but you should still sign up to enjoy the Avis Preferred speed of service.

• Partnership customers: your travel policy or partnership agreement may exclude upgrades and free rentals – sign up to enjoy the Avis Preferred speed of service.

• To complete your Avis Preferred application, you just need your driving licence and payment card – and you must comply with the country’s booking terms and conditions.

• Avis Preferred loyalty tier spend can be accrued when hiring standard fleet, Avis Select Series and, in certain countries, Avis Prestige vehicles.

• Loyalty tier spend can also be accrued when renting Vans, Luxury cars and chauffeur-driven services in South Africa.